The Sustainable Tourism community of projects is featured by the Horizontal Project "BleuTourMed"


Project Description

The Thematic Community of Sustainable Tourism is the Interreg MED community for “Protecting and promoting Mediterranean natural and cultural resources”, and its main aim is to enhance the development of a sustainable and responsible coastal and maritime tourism in the MED area.

Boosted by the Horizontal Project BleuTourMed_C3 the community embraces 14 Modular Projects working on:

1. Enhancing attractiveness and tourism offer; 2. Addressing tourism pressures; 3. Strengthening planning and management practices towards sustainable tourism in the Mediterranean region.

BleuTourMed_C3 is led by Arco Latino (Spain) and counts on a transnational partnership composed by: Plan Bleu (France), University of Panteion (Greece), UNIMED (Italy), Adriatic and Ionian Euro Region (Croatia), the Provincial Council of Barcelona (Spain). The project objective is to enhance jointly solutions for the protection and promotion of natural and cultural resources in the Mediterranean area through a coherent strategy of Community Building, Communication and Capitalisation.

As Horizontal Project, its main aim is to build the community of projects supporting and helping them to synthesis and integrate data, methods and outputs in order to better communicate as well as to capitalise their results at Mediterranean level. Community building activities focus on stimulating the sharing and co-ownership of data and results among the 14 projects. Capitalisation processes and disseminates these results for the implementation of the policy framework regarding Coastal and Maritime sustainable tourism: e.g. MSP, ICZM, UNEP/MAP MSSD, Blue Growth Strategy, Blue Med initiative and Integrated Regional Development policies on sustainable tourism.



The Modular Projects

The Modular Projects within this Thematic Community are: ALTER ECO (Alternative tourist strategies to enhance the local sustainable development of tourism by promoting Mediterranean Identity), BLUEISLANDS (Seasonal variation of waste as effect of tourism), BLUEMED (Plan/test/coordinate Underwater Museums, Diving Parks and Knowledge Awareness Centres in order to support sustainable and responsible tourism development and promote Blue growth in coastal areas and islands of the Mediterranean), CASTWATER (Coastal areas sustainable tourism water management in the Mediterranean), CO-EVOLVE (Promoting the co-evolution of human activities and natural systems for the development of sustainable coastal and maritime tourism), CONSUME-LESS (Consume Less in Mediterranean Touristic Communities), DestiMED (Mediterranean Ecotourism Destination: main components (joint planning, monitoring, management and promotion) for a governance system in Mediterranean protected areas), EMbleMatiC (Emblematic Mediterranean Mountains as Coastal destinations of excellence), MEDCYCLETOUR (MEDiterranean CYcle route for sustainable coastal TOURism), MEDFEST (MED Culinary heritage experiences: how to create sustainable tourist destinations), MITOMED+ (Models of Integrated Tourism in the MEDiterranean Plus), ShapeTourism (New shape and drives for the tourism sector: supporting decision, integrating plans and ensuring sustainability), SIROCCO (Sustainable InterRegional cOastal & Cruise maritime tourism through Cooperation and joint planning), TOURISMED (Fish Tourism for sustainable development in the Mediterranean).



Leader: Latin Arc

Partners: Plan Bleu, UNIMED (Mediterranean Universities Union) , Panteion University, the Adriatic-Ionian Euroregion (AIE), Barcelona Province Tourism Board.

Associated Partners: Association of the Mediterranean Chambers of Commerce and Industry (ASCAME), DEFISMED, Tarragona Provincial Council, Conference of Peripheral Maritime Regions of Europe, Forum of the Adriatic and Ionian Chambers of Commerce, Centre for Mediterranean Cooperation of the International Union for the Conservation of Nature (IUCN-Med), City of Nice-Euromed Cities Network, CAT-MED Platform for sustainable urban models, Metropolitan Area of Barcelona, Medcities, University of Catania, University of Bari “Aldo Moro”, University of Girona, Greek Tourism Confederation, Regional Agency for tourism promotion “inLiguria”, Metropolitan City of Florence, Valencia Provincial Council, Provincial Government of Malaga, Province of Livorno, Region of Thessaly, Hellenic Development City Network(D.E.P.AN. –City Network), South Aegean Region, The Italian Federation of Parks and Nature Reserves -Europarc Italy, Priority Actions Programme Regional Activity Centre, Genoa Municipality, University of the Aegean – Research Unit, University Mediterranean Podgorica, Faculty of Tourism, Metropolitan City of Turin.

Budget: 1,411,697.35 € 


Duration: November 2016- October 2019



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